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Google Currents



Google Currents is Google’s latest mobile newsreading app (see our previous post). Thanks to partnerships, users get access to full-length content from over 150 leading media outlets. But that’s not all: independent content owners can also use the platform to make their own content available.

While it is only available in the US at the moment, it could gain more space in mainstream media once Google decides to give the app a global boost. From our perspective, it has what it takes to become a hit, and its interface is very sleek, at least on a tablet. It is now mostly down to Google to get marketing right and bring it all to fruition

➤ Google Currents, via the App Store and the Android Market